Featured Articles
  • Turning Heads

    Turning Heads
    With bright, inviting mixes of plants, home decor, outdoor furniture, vintage finds and pottery, Ravenna Gardens in Seattle uses all of its outdoor selling space in the upscale University Village shopping center to turn the heads of shoppers bound for Anthropologie, Crate & Barrel and other upscale stores at the open-air shopping mall....READ MORE
     
  • ‘Family Harmony’ and ‘Good Business:’ It’s a Delicate Balance

    ‘Family Harmony’ and ‘Good Business:’ It’s a Delicate Balance
    Every family garden center should strive to preserve the wealth created in the business while maintaining, if not improving, family harmony. Situations that are unique to family businesses can make this a difficult balance. Some family members work in the business, some have ownership, and some fall in both fields....READ MORE
     
  • These E-mail Design Strategies Will Get You Noticed

    These E-mail Design Strategies Will Get You Noticed
    E-mail marketing seems simple on the surface, but there are e-mail design strategies that are often overlooked and, when executed, can help you realize an even more successful season than last year. To start, it’s important to know that your subscribing customers interact with your e-mails in three stages. First, they see the envelope content. Then, if they open it, they see the body content....READ MORE
     
  • Millennials are finally catching on to the joys of ‘GYO’

    Millennials are finally catching on to the joys of ‘GYO’
    Millennial veggie gardeners have arrived! From 2008 to 2013, the number of food gardeners 18 - 34 years old rose 63 percent to 13 million, according to research from the National Gardening Association. Their spending on food gardening during this same time jumped 89 percent to $1.192 billion....READ MORE
     
  • Eight Ways to Use Texture that Will Captivate Your Customers

    Eight Ways to Use Texture that Will Captivate Your Customers
    All of the world’s textures around us affect our senses, influencing our mood and well-being. As an IGC retailer, you should use textures in your merchandising to grab shoppers’ attention and uncage their senses for a spending spree....READ MORE
     
 
News and Opinions
  • Big Things In Store

    August 17, 2012

    New ideas, new products, new excitement at IGC 2012 - you’ve never seen anything like it! Spring sprang - and sprang big. Now garden center owners, managers and staff are making big plans

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  • ‘It Was Awesome,’ Say IGCs of the Season that Broke Records

    July 20, 2012
    Spring’s early arrival across the country, along with consumers’ willingness to open their wallets, made for a sunny selling season for many this year. “Weather-wise, it was awesome; sales-wise, it was awesome,” says Peter Bowden, Garden Expert and Public Relations for Hewitt’s Garden Centers, NY, ranked No. 49 in IGC Retailer’s 100 report with $10.4 million in sales....

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